GCVA Consumer Report March 2025

Gifting in February 2025 benefitted from Valentine’s Day falling on a Friday,

which encouraged greater participation in the event

Retail spending growth set to improve to 2.9% in 2025, boosted by inflation but also by positive volumes

Gifting demand continues on a positive trajectory

Self-use purchasing displays its strong relevance over February

UK consumers see gift cards as a medium for supporting local businesses

Both physical and digital gift cards saw increased purchasing over February

Multistore gift cards continue strong performance

Experience, Leisure, and Gaming gift cards all performed strongly over February